Shop The Floor Advanstar

Its largest shows are the semiannual magic market week and licensing international expo.
Shop the floor advanstar. Ubm advanstar is a multinational media company headquartered in london united kingdom. Shop the floor will become a brand s online showroom to be accessed by credentialed retailers. While enk and advanstar communications will continue to be operated separately enk customers will have access to advanstar global s new shop the floor digital solution slated to launch in early 2013. In conjunction with magic the company has recently inaugurated the shop the floor initiative an e commerce platform to serve the same fashion industry clients as the trade show does.
Its principal operations are live media and business to business communications marketing services and data provision and it principally serves the technology healthcare trade and transport ingredients and fashion industries. Advanstar produces more than 50 trade shows and 100 other conferences and events. Beginning in 2013 all customers will have access to advanstar global s new shop the floor digital solution extending the tradeshow from three days to 60 days. Shop coterie on the go with shop the floor advanstar s digital platform for buyers and sellers.
Shop the floor was launched early this year at advanstar s fashion related shows including magic marketplace. Advanstar communications shop the floor digital showroom for buyers and sellers received a major boost recently when the company partnered with balluun a social business to business technology provider.